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  • Preparing Your Municipality for the 2020 Census

    Contains 3 Component(s), Includes Credits Recorded On: 04/09/2019

    Make sure your local government is prepared for the 2020 Census

    Local governments will play a critical role in the rapidly approaching 2020 Census, which will determine numbers of congressional representatives, shape legislative districts, and drive the distribution of billions of dollars in federal funds. However, ongoing litigation surrounding changes to the questionnaire has contributed to uncertainty about the process.

    In this webinar, you'll join Erika Becker-Medina from the Census Bureau itself as she gives you the information you need to clear up any confusion and prepare your municipality for 2020. You will discuss:

    • Census operations and timeline
    • What local governments can expect to see over the next year
    • How to increase the accuracy of the count in your jurisdiction
    • The various programs offered by the Census Bureau that can aid your community’s data collection

    Erika Becker-Medina

    Chief, Decennial Communications Coordination Office, U.S. Census Bureau

    Erika Becker-Medina is chief of the Decennial Communications Coordination Office at the U.S. Census Bureau, where she oversees multiple communication efforts for the Associate Director for Decennial Census Programs.

    Erika began her career at the Census Bureau in 2003, where she was a survey statistician analyzing retail and restaurant data for the monthly retail indicators. She then moved on to oversee the outreach efforts of the Economic Census, the Census of Governments, and a host of annual and quarterly intercensal data products about the U.S. economy. She also managed multiple surveys covering state and local government data, specializing primarily in public pensions.

    Erika received her bachelor's degree in economics from the University of Maryland. She also received a master's certificate in project management from George Washington University.

  • Engagement Strategies for Hard-to-Reach Residents

    Contains 3 Component(s), Includes Credits Recorded On: 04/03/2019

    Learn how to bring equity and inclusion to your community outreach

    Community surveys are a great way to inform policy decisions that will impact all residents, so it's important for your data to accurately reflect your jurisdiction's population. However, traditional engagement strategies often fail to include populations such as low-income residents and underrepresented racial and ethnic minorities. As these groups are often the most in need of local government services, it's crucial that their voices are heard in the survey results.

    Join Michelle Kobayashi from National Research Center, Inc. (NRC) as she discusses strategies for connecting with hard-to-reach residents, and learn how to make your community survey more inclusive. This webinar will cover:

    • Strategies for increasing survey response rates
    • Alternative methods for collecting information from hard-to-reach residents
    • How to leverage partnerships to connect with underrepresented groups
    • Survey methods and analysis techniques that account for demographic differences

    Michelle Kobayashi

    Vice President, National Research Center, Inc.

    Michelle Kobayashi has helped local governments maximize public opinion for more than twenty years. She is a thought-leader in the field of survey research and evaluation, and has written numerous books and articles on the subject. As a resident survey expert, she travels the country to speak professionally and lead workshops about resident surveys, local government employee surveys, strategic planning and more.

  • Interest, Confidence, Risk, Reward: Getting More Women Into Local Government Management Positions

    Contains 3 Component(s), Includes Credits Recorded On: 03/26/2019

    Join ICMA, the League of Women in Government, the Michigan Municipal League, and the University of North Carolina, Chapel Hill for a special webinar on women in the profession

    Join ICMA, the League of Women in Government, the Michigan Municipal League, and the University of North Carolina, Chapel Hill for a webinar on women in local government management, reporting on new research, new professional development models, and more barrier-breaking ideas. We will be discussing recent member survey data on career goals, the 16/50 Project from the Michigan Municipal League, ICMA’s new research paper on Near the Top with UNC, and plans for the new partnership between ICMA and the League of Women in Government. #SheLeadsGov!


    • Karen Pinkos: Karen is the City Manager of El Cerrito, California, and the President of ICMA (Facilitating)
    • Ashley Jacobs: Ashley is the Assistant County Administrator of Aiken County, South Carolina, and the President of the League of Women in Government
    • Leisha DeHart Davis, PhD: Dr. Davis is a Professor of Public Administration and Government at the University of North Carolina, Chapel Hill
    • Kimberly Nelson, PhD: Dr. Nelson is an Associate Professor of Public Administration and Government at the University of North Carolina, Chapel Hill
    • Summer Minnick: Summer is the Deputy Executive Director and Chief Marketing Officer of the Michigan Municipal League
    • Frances McMullan: Frances is the City Clerk of Ypsilanti, Michigan and a participant in the MML's 16/50 Project
    • Laura Goddeeris: Laura is ICMA’s Director of Survey Research

     Registration is now complimentary for all viewers using the promo code SHELEADSGOV19. For more news on women in the local government profession, check out @SheLeadsGov on Twitter!

    Karen Pinkos

    City Manager, City of El Cerrito, CA; ICMA President

    Karen Pinkos is the City Manager for the City of El Cerrito. A native of Michigan, Karen has over 20 years of experience in professional management, beginning her public sector career in the City of Oak Park, Michigan before joining El Cerrito in 2001. She is passionate about local government and is dedicated to promoting professional, efficient, ethical management in California, across the country, and around the world.

    Ashley Jacobs

    Assistant County Administrator, Aiken County, SC

    Ashley Jacobs is Assistant County Administrator for Aiken County, SC, where she supervises Assessor, Animal Shelter, Code Enforcement, Delinquent Tax Collector, Planning & Development, Procurement, and Victims Services. 

    Prior to her current position, she served as Executive Director for the Greater Lake City Community Development Office, and was responsible for creating a downtown master plan, establishing workforce training and small business development programs, managing commercial rental properties, creating housing opportunities, and marketing the City of Lake City for tourism and economic development.  Prior to that, she was Deputy Administrator for Dorchester County, SC for nine years, where she supervised Animal Control, Budget and Finance, Building Services, Human Resources, Emergency Medical Services, Emergency Management, Fire Services, Fleet Services, Information Technology, Parks and Recreation, Planning and Zoning, Purchasing, and Risk Management.

    Before serving at Dorchester County, Jacobs worked for Richland County, SC, for five years as Assistant to the County Administrator and then as Assistant County Administrator, where she supervised the departments of Community Development, Economic Development, Planning and Development Services, Research, and Utilities. She started her career in local government as a Senior Planner and Coordinator for a US Department of Energy program called Clean Cities at Central Midlands Council of Governments.

    Jacobs is President of the League of Women in Government, a national organization that advocates for women in leadership positions. She has been a member of ICMA since 2001, and served on the ICMA Task Force on Women in the Profession, the Task Force to Update the First Time Administrators’ Handbook, and the Governmental Affairs and Policy Committee.  She is a graduate of Leadership South Carolina, the SCAC Institute of Government for Public Officials, the South Carolina Economic Development Institute, and is part of the spring 2019 Class for the Riley Institute Diversity Leaders Initiative. She previously served on the Board of Advisors for the Master of Public Administration Program at the College of Charleston, and is currently a member of the Augusta University MPA Program Community Advisory Board. She is a member of the Savannah River Site Citizens Advisory Board, and a Trustee for the SC State Firefighters Association Foundation. She also serves on the Board of Directors for the Aiken Community Theater.

    She holds a BA in English/Technical Writing from Clemson University and a Master of Public Administration from the University of South Carolina. 

    Summer Minnick

    Deputy Executive Director & CMO, Michigan Municipal League

    Summer Hallwood Minnick joined the Michigan Municipal League in the fall of 2002. As deputy executive & CMO, she oversees the strategic direction and implementation of the League’s external programming including State and Federal Affairs, Public Policy Development, Membership Engagement and Civic Innovation. Summer has held numerous leadership positions within the League, most of which was as the League’s director of state affairs coordinating the organization’s lobbying activities at the state level. Under her leadership, the League’s Lansing team was recognized in the spring of 2011 as one of the top lobbying organizations in Michigan. 

    Prior to joining the League, Summer was the executive director of government relations at the Lansing Regional Chamber of Commerce. She was also previously employed by the Office of Governor John Engler and the City of East Lansing. 

    Summer earned a Bachelor of Science from Central Michigan University and a Masters in Public Administration from Michigan State University.

    Leisha DeHart-Davis

    Professor of Public Administration and Government, University of North Carolina

    Leisha DeHart-Davis is a Professor of Public Administration and Government who joined the School in 2012. She directs the Local Government Workplaces Initiative, which conducts organizational research for improving city and county workplaces, and is also a faculty partner in Engaging Women in Local Government, a program that seeks to equip women to pursue public service leadership positions. DeHart-Davis was named a Top 100 Local Government Influencer by the Emerging Local Government Leaders Network in 2016. She teaches human resource management and Navigating Diverse Perspectives for the Carolina MPA program. She has published in the Journal of Public Administration Research and TheoryPublic Administration ReviewInternational Public Management JournalAdministration and Society, and Review of Public Personnel Administration. Her book, Creating Effective Rules in Public Sector Organizations, was published by Georgetown University Press in 2017. She chairs the board of advisors for Arizona State University’s Center for Organizational Research. DeHart-Davis holds a PhD in public policy from the Georgia Institute of Technology. 

    Kimberly Nelson

    Associate Professor of Public Administration and Government, University of North Carolina

    Kim Nelson joined the School of Government in August 2013. She is a member of the Public Administration Review editorial board since January 2016 and will serve a three-year term. She taught for seven years in the MPA program at Northern Illinois University, where she received the 2010 Professor of the Year award from the students of the Division of Public Administration. Her research and teaching interests include local government management, form of government, and innovation in local government. Previously, she taught at Southern Illinois University, the University of North Carolina Wilmington, and North Carolina State University. Nelson received an MPA from the University of Texas at San Antonio, and a PhD from North Carolina State University.  

    Frances McMullan

    City Clerk, City of Ypsilanti, MI

    Frances McMullan has three decades of experience in local government and has served as Interim City Manager twice. She has a bachelor’s degree in Public Law and Government/Public Administration, and a graduate degree in Management; extensive experience and training, with a view to achieving her goal as a city manager.

    Laura Goddeeris

    Director of Survey Research, ICMA

    Laura Goddeeris oversees ICMA’s applied research on local government practices, programs, policies, and partnerships as director of survey research. Prior to joining ICMA in 2017, she gained over a decade of experience in research, outreach, and program administration around issues of community and economic development, local and regional food systems, and transportation science. While based in Michigan, she also worked closely with municipal staff for years as chair of her local planning commission and community development advisory committee. Laura holds a Master’s in Urban Planning and Policy from the University of Illinois at Chicago and is a member of the American Institute of Certified Planners. 

  • Asking Police Chiefs the Right Questions to Make the Right, Data-Driven Decisions

    Contains 3 Component(s), Includes Credits Recorded On: 03/20/2019

    In this webinar, Leonard Matarese debunks some common myths about staffing police departments.

    Back by popular demand, Leonard Matarese returns with a police-only presentation to help you make informed policy decisions by knowing what to ask of your police departments.

    How many police officers do you really need? How well is your police department performing? Are "officers per 1,000" and "number of calls" really meaningful measures? Matarese will tackle these questions and provide data that will help you rethink the workforce allocation of your police department.

    The audience: Local government managers

    You and your staff will learn how to:

    • Understand the difference between “calls for service” and “workload”
    • Quantify actual workloads in police departments by seasonal and weekday variables and identify whether personnel are allocated correctly   
    • Get the metrics you need from police departments (such as the percentage of police officers' non-committed time) to make staffing decisions
    • Learn alternative strategies for handling calls for service
    • Establish goals and priorities and know what you need to analyze
    • Set measurable goals, identify performance problems, and apply strategies to follow the path of continuous improvement

    Leonard Matarese

    Director of Research and Project Development, Center for Public Safety Management

    Leonard Matarese is the Managing Partner of the Center for Public Safety Management, the exclusive provider of public safety technical assistance to ICMA. Leonard has 50 years of experience as a law enforcement officer, police chief, public safety director, city manager and major city human resources commissioner. He has conducted or managed over 350 studies of public safety agencies with particular attention to matching staffing issues with calls for service workload.

  • Police Department Staffing Bundle

    Contains 2 Product(s)

    Get 50% off our bestselling Police Recruitment on-demand webinar when you register for the Asking Police Chiefs the Right Questions live webinar

    This bundle will give you access to the upcoming Asking Police Chiefs the Right Questions to Make the Right, Data-Driven Decisions live webinar, as well as a 50% discount on the on-demand Police Officer Recruitment Strategies webinar.

  • Council-Manager Relations

    Contains 3 Component(s), Includes Credits Recorded On: 03/13/2019

    Learn how to build and maintain a positive relationship with your council

    A strong council-manager relationship is an important component for an efficient local government, as conflict with elected officials can muddle policy direction, hamper innovation, and hinder service delivery, among other consequences. While these effects can hurt staff performance and reduce public confidence in your organization, there are a number of steps your government can take to avoid these pitfalls and establish a bond of mutual respect and understanding.

    Join ICMA Regional Directors Kevin Duggan and Cheryl Hilvert as they give you the tools you need to build and maintain a positive relationship with your council. You will learn:

    • How to communicate clearly and effectively with elected officials
    • Approaches to dealing with councilmembers wanting to become involved in matters within the manager's purview
    • Strategies for handling disputes with council members
    • How to effectively plan and conduct orientations, meetings, and retreats 

    Kevin Duggan

    West Coast Regional Director, ICMA

    Kevin C. Duggan is ICMA's West Coast Regional Director and serves as the staff liaison for members and professional organizations in California, Oregon, Washington, Alaska and Nevada. He has 40 years of municipal government experience including 27 years as the city manager of Mountain View and Campbell, California. He is a credentialed city manager and has served as president of both Cal-ICMA and the City Manager's Division of the League of California Cities. He has participated in executive development programs at the University of Virginia and the University of California, Berkeley. He also participated in a ICMA international exchange with Limerick County, Ireland. In 2013 he received the National Pubic Service Award from the American Society for Public Administration and the National Academy of Public Administration.

    Cheryl Hilvert

    Midwest Regional Director, ICMA

    Cheryl Hilvert serves as Midwest Regional Director for ICMA, providing support for the ICMA organization and the Midwest states of Illinois, Indiana, Iowa, Michigan, Minnesota, Missouri, Ohio and Wisconsin and has more than 31 years of experience as a local government manager. She holds Bachelor and Master of Public Administration degrees from Eastern Kentucky University and is a graduate of the Senior Executive Institute at the University of Virginia and the Economic Development Institute at the University of Oklahoma. She is also designated as a credentialed manager by ICMA.   

    Cheryl has served as Midwest Regional Vice President for ICMA and as a board member and chair of the Alliance for Innovation, Ohio City/County Management Association, Senior Executive Institute Advisory Committee, Cincinnati Area Local Government Management Association, and the Cincinnati Chapter of ASPA. She was named as Public Administrator of the Year by the Greater Cincinnati Chapter of ASPA and was the recipient of the ICMA Program Excellence Award for Strategic Leadership and Governance.  


  • How to Create a Succession Planning and Talent Management Process

    Contains 3 Component(s), Includes Credits Recorded On: 02/20/2019

    This webinar will cover the nuts and bolts of succession/talent management planning.

    We have all heard the presentations touting the virtues of creating a succession planning and/or talent management planning process, but how do you actually do it? Join the Mejorando Group’s Patrick Ibarra, former city manager and one of the nation’s leading experts on designing and implementing these processes for local governments, who will walk you through a step-by-step process for creating a planning process for your organization regardless of its size.

    In this webinar, Patrick will share:

    • How to identify mission-critical positions (and there are more of them than you think)
    • How to develop a process for spotting rock stars (and identifying those who just need some polishing)
    • The steps and mechanics of the succession planning and talent management processes
    • Practical measures to know if it’s working and proven ways to improve it

    Patrick Ibarra

    Co-founder; Mejorando Group

    Patrick Ibarra is an architect of innovation and entrepreneur of ideas, who seeks to challenge the status quo thinking of the “we’ve always done it that way” approach. With experience as a city manager and human resource director, Patrick is co-founder and partner of the Mejorando Group, an organizational effectiveness consulting firm that brings fresh thinking, innovation, and new ideas to help governments succeed in the 21st century.  Mejorando is a Spanish word meaning “getting better all the time” and it reflects Patrick and his firm’s approach as they advise top organizations and high achievers, helping them clarify their direction, focus their efforts and execute to reach the right results faster. The Mejorando Group’s clients include a variety of public sector organizations throughout the nation.

  • Free Webinar: A City's Guide to Artificial Intelligence (A.I.)

    Contains 3 Component(s), Includes Credits Recorded On: 02/19/2019

    Join ZenCity for a free webinar covering the various applications of A.I. in local government

    There's no way to get around it, A.I. is no longer just a buzzword - it's a reality and it's coming to your organization. Are you, as a local government manager, ready for A.I.? What are the benefits you can reap from A.I. and how do you avoid the pitfalls? In this webinar, A.I. expert and startup-founder Eyal Feder-Levy from ZenCity will demystify A.I., give a few case studies of different ways A.I. is currently being used in cities of all sizes across the country, and cover best practices for implementing A.I. tools in your city. This webinar will cover:

    • The ABCs of Artificial Intelligence, and contextualize it in the local government space
    • How AI is currently being applied to local government operations
    • How your organization can benefit from A.I.; and
    • How A.I. technology and data analytics can be integrated into your city's daily workflow 

    This webinar is complimentary thanks to a sponsorship from an ICMA Strategic Partner who will have access to the registration information. 

    Eyal Feder-Levy

    CEO & Co-Founder

    An urban planner and smart city geek, Eyal has worked with numerous cities to implement advanced technology and methodologies. At ZenCity, he helps local governments around the world make better decisions daily by analyzing millions of citizen feedback data points using advanced AI. Before founding ZenCity, Eyal was part of the founding team of “City Center,” Tel Aviv University’s Interdisciplinary Center for Cities and Urbanism, where he led several Smart City programs. Apart from ZenCity and academic work, Eyal is part of World Economic Forum's Future of Cities advisory board, a member of the US Conference of Mayors Business Council, and the youngest board member of the Israeli Urban Planners’ Association.

  • Free Webinar: Recruitment Trends in 2019

    Contains 3 Component(s), Includes Credits Recorded On: 02/12/2019

    Learn how your local government can compete with other organizations for top candidates in 2019.

    Is your organization prepared to hire in today's landscape? With the jobless rate at a near 49-year low, you need a competitive edge. This webinar is designed to give you that edge. Find out what candidates think about your hiring process. Learn the top trends shaping hiring. Discover how data and analytics can help you hire top talent. Want to hire the best? Join your colleagues in this webinar and find out how. 

    This webinar is complimentary thanks to a sponsorship from an ICMA Strategic Partner who will have access to the registration information. 

    Tracey Virtue

    Vice President Software Implementations, Customer Success and Marketing Operations, NEOGOV

    Tracey Virtue, MBA, has 12+ years of experience managing multi-generational workforces that include Millennials, Generation X, and Baby Boomers. Her expertise includes creating high performing teams, cultivating organizational culture, and improving organizational reputation. Tracey is currently Vice President Software Implementations, Customer Success & Marketing Operations at NEOGOV. She can be reached at

    Shane Evangelist


    Shane Evangelist is Chief Executive Officer of NEOGOV. NEOGOV provides a high quality and easy-to-use talent management system to service the public sector market.

  • Animal Shelters: How to Reimagine and Rebrand

    Contains 3 Component(s), Includes Credits Recorded On: 01/23/2019

    Learn how to reinvent and rebrand your community's animal shelters

    How well do your animal shelters live up to community expectations? Learn how to transform your animal shelters from community hot buttons to sources of pride. In this webinar you will discuss common issues affecting community perception and best practices for reinventing and rebranding your animal sheltering services. 

    You and your staff will discuss: 

    - Problem issues such as breed restrictions, feral cat laws
    - Kill vs. no-kill policies and the impacts of both on perception
    - How to re-imagine your sheltering services 
    - How to engage your council and community to affect change
    - Best practices for marketing your sheltering services 

    Tawny Hammond

    National Director of Leadership Advancement

    The National Director for Leadership Advancement for Best Friends Animal Society, Tawny Hammond has more than 30 years of experience in the public service arena, creating and implementing programs and services for people and their pets, working effectively with appointed and elected officials, creating and leading teams focused on professional excellence and lifesaving best practices.

    Tawny currently leads Best Friends’ leadership advancement initiatives with a focus on strengthening existing leader’s skill sets for the goal of ending the killing of shelter pets in their communities. An additional focus will be developing programs to assist seasoned leadership from other fields and disciplines interested in making the transition into animal welfare and services leadership.

    For the majority of Tawny’s career, she has facilitated leadership programs for professionals and community organizations, as well as focusing on the building of dynamic teams, professional development and succession planning.

    Tawny has a proven track record of success, serving for more than 25 years in municipal government in Fairfax County, Virginia. She brought the Fairfax County Animal Shelter to a 90 percent live release rate in less than two years by removing breed restrictions, growing a robust volunteer program, establishing a cutting-edge foster program for the dogs losing their lives, strengthening community cat programs and establishing the animal shelter as a community center for residents of Fairfax.

    Tawny is also the former chief of animal services for the city of Austin, Texas. Under Tawny’s leadership, Austin and Travis County, Texas, reached a new milestone in 2017, achieving live outcomes for 98 percent of the more than 17,000 animals who came through the doors.

    Tawny is devoted to ending the killing of pets in shelters and believes that how we treat pets and their people is connected to social justice, community wellness and our compassion as a society.